BAT opens BAT Scandinavia branch in Sweden as a reference point for Northern Europe market
BAT Group has been a leader in the worldwide market for solar shading accessories for over 35 years and continues its expansion process with the opening of a new branch in Sweden.
The new BAT Scandinavia branch will be operational from May 2019 and sees an initial investment in the infrastructures and in particular for the installation of a rolling machine for the production of Rollerbat blind roller tubes, BAT patent, for awnings and Screeny rollers – in a complex of about 1,200 square meters. located in the industrial zone around Gothenburg, the second largest city in Sweden, on the west coast.
BAT Scandinavia was created to meet the needs of the northern European markets of Sweden, Finland, Norway and Denmark, increasingly important for the group’s commercial dynamics. BAT HQ is located in Noventa di Piave, near Venice, Italy, with BAT branches in France, Spain and the USA.
The new branch will be able to offer commercial support, post-sales and warehouse recovery to all Scandinavian customers, as well as to fast process orders of small batches for an improved and faster service.
The branch director will be Mr. Pertti Pesonen, who brings within BAT Group his expertise of over 20 years in the field of solar shading systems.
This new opening is part of the group’s strategy to be present on site, to better meet the needs of its customers with ad hoc product lines designed according to the needs of each market.
BAT Scandinavia will offer several product lines and custom-made products for this market, as well as a price list, marketing tools and a website localized in Swedish.
The constant commitment to research and development has allowed the BAT Group to offer its customers cutting-edge solutions, developed by its R&D department, to meet the needs of international markets.
An orientation that, in these years, has allowed a constant growth of the group, so the Made in Italy is always a reference point of unquestionable quality. All the products are in fact designed, engineered and created in the main BAT plant in the Venetian area: accessories and a wide range of awnings such as foldable awnings, cassette awnings, Screeny rollers, as well as outdoor shading solutions suitable for covering large surfaces.